Lizette Olmos Godfrey
Lizette has over 20 years of strategic communications, media relations, political communication, campaigns, and outreach experience in the private, government, and non-profit sectors. She was part of a team that provided successful communications campaigns for the Center for Disease Control and Prevention’s (CDC) flu and childhood communications divisions. Lizette is currently a communications consultant for an award-winning public relations firm, Identika where she conducts media relations for the Flu, COVID-19 and routine vaccination awareness campaign in Virginia focused on health disparities in the Latino, African American community, and underserved communities. Olmos Godfrey has garnered more than 200 million impressions in radio, digital, print news outlets addressing Flu, COVID-19, and routine vaccinations for the Virginia Department of Health.
Olmos Godfrey implemented communications for awarded winning national media campaigns resulting in earned media placements of over 300 million media impressions from social media, radio, print, television, and online outlets during 2012-2014 CDC flu campaign. She elevated CDC public service announcements to the top 40 Spanish-language media markets airing over 120 times reaching an audience of 12 million. Lizette was an Obama Presidential Appointee, Special Assistant for the Assistant Secretary of External Affairs at the Administration for Children and Families (ACF) at the Department of Health and Human Services and before that, she was a Communications Director for the League of United Latin American Citizens (LULAC).
Lizette attended Georgetown University where she received her M.A. in Leadership through the McDonough School of Business. She studied Political Communication at George Washington University. She has obtained several leadership awards including the Miller Coors Lider of the Year award, the Young Hispanic Leaders program in Spain, and AIPAC’s Hispanic Leadership program in Israel.
She lives in Maryland with her husband Robert and 4-year-old son Bobby.
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